
Catherine Tansey, business writer and reporter
Catherine Tansey is a business and healthcare writer and reporter. She has close to a decade of experience writing and reporting on small business best practices, emerging technology, market trends, and more. Catherine has several family members who own private practices in mental health services, dentistry, and chiropractics, and she’s seen firsthand the pride and privilege practice owners feel to be able to support their communities.
Bachelor’s degree, professional and technical communications, the University of New Hampshire
Magna Cum Laude Graduation Honors
Latest in Catherine Tansey, business writer and reporter
10 fun and festive medical spa holiday promotion ideas
These marketing tips will help you connect with new and current patients during the holiday season.
Stats you need to know about patient cancellations and no-shows
Discover research around why both patients and practices miss appointments or cancel at the last minute.
What is patient experience, and how can medical practices improve it?
Patient experience impacts all aspects of your practice. Learn how to improve it, including using technology that supports the patient’s needs and preferences.
5 ideas to take your dental social media to the next level
Staying active on social media is a must for dentists. Try these dental social media marketing techniques to reinvigorate your practice.
8 scary-good Halloween dental marketing ideas for your practice
Use these marketing ideas to scare up some patient enthusiasm at your dental practice this October.
Tips to handle negative online reviews with ease
Negative online reviews can damage your healthcare practice. Learn how to respond effectively and protect your reputation.
Boost your reputation: Strategies for doctors to get 5-star patient reviews
Make a lasting impression on potential patients and improve your online reputation. Read on for expert tips and strategies for getting 5-star reviews.
How to get more online reviews – and why it matters for your medical practice
Having consistent, positive online reviews is essential to helping your medical practice rank well on Google. Try these techniques to get more patient reviews.
The complete guide to patient engagement for independent practices
Why is patient engagement important, and how can independent practices improve it? Discover essential patient engagement strategies and resources here.
How to focus marketing for doctors on building trust
Physician marketing is essential for practice success. These tips will help you create a doctor-focused advertising and marketing plan that attracts more patients online.
Why patients leave their doctors — and what makes them come back
Learn key strategies to improve loyalty and boost retention — start adapting today.
7 marketing ideas for National Dentist Day
National Dentist Day is an opportunity to drive awareness and new appointment bookings. Here are 7 ways to engage new and existing patients.
Top 5 takeaways about what patients really want in 2025
Tebra’s 6th annual Patient Perspectives Report gives physicians insight into what patients want in 2025 — from digital convenience to quick access to care and better communication.
A guide to conversion marketing for healthcare practices
Learn how you can get potential patients to take the next steps on your practice website.
15 healthcare marketing ideas for independent practices
Millennials have different expectations for their healthcare providers, and fine-tuning healthcare for Millennial-specific marketing strategies will help you reach, attract, and engage them.
4 ways to empower patients at your healthcare practice
Enhance the patient experience at your practice with these 4 tips to help them feel empowered in their healthcare journey.
Patient expectations: The digital features that drive loyalty
Sixty-five percent of patients would switch doctors for a better overall experience.
A guide to medical billing automation and revenue cycle management for your independent practice
Streamline your billing process and claims management to reduce claim denials, minimize reimbursement delays, and shorten payment cycles.
Mastering healthcare content marketing and blogs for independent practices
Here’s why blogging for healthcare marketing is essential for your content strategy — and 6 types of blog posts to draw readers to your website.
Keep practice staff happy: A guide to improving employee morale in healthcare
Employee morale is essential for the success of your practice and the well-being of your staff. Try these proven tips to boost your staff’s morale.
What is telehealth? A beginner’s guide for providers
Discover how telehealth can boost your practice’s efficiency, patient satisfaction, and revenue while meeting modern healthcare expectations.
How to design a patient experience survey (with free downloadable template)
Learn how to design and send a patient experience survey, and get a free, customizable template to get started today.
Top 10 benefits of telehealth for private practices
Patients increasingly value convenience alongside quality care — and telehealth delivers both.
40+ interesting facts about doctors and independent practices to celebrate National Doctors Day
We’re wishing a happy National Doctors Day to providers by sharing over 40 interesting stats on doctors and independent practices.
Common causes of stress in doctors – and how to manage stress at your practice
Physician burnout does not have to be your reality. See these common triggers of doctor stress and how to effectively address them.
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