
Catherine Tansey, business writer and reporter
Catherine Tansey is a business and healthcare writer and reporter. She has close to a decade of experience writing and reporting on small business best practices, emerging technology, market trends, and more. Catherine has several family members who own private practices in mental health services, dentistry, and chiropractics, and she’s seen firsthand the pride and privilege practice owners feel to be able to support their communities.
Bachelor’s degree, professional and technical communications, the University of New Hampshire
Magna Cum Laude Graduation Honors
Latest in Catherine Tansey, business writer and reporter
Patient expectations: The digital features that drive loyalty
Sixty-five percent of patients would switch doctors for a better overall experience.
What is telehealth? A beginner’s guide for providers
Discover how telehealth can boost your practice’s efficiency, patient satisfaction, and revenue while meeting modern healthcare expectations.
Top 10 benefits of telehealth for private practices
Patients increasingly value convenience alongside quality care — and telehealth delivers both.
What is the Telehealth Modernization Act of 2024, and how does it impact my practice?
If passed into law, the Telehealth Modernization Act of 2024 would secure COVID-era telemedicine flexibilities until the end of 2026.
The complete guide to patient engagement for independent practices
Why is patient engagement important, and how can independent practices improve it? Discover essential patient engagement strategies and resources here.
Top 5 takeaways about what patients really want in 2025
Tebra’s 6th annual Patient Perspectives Report gives physicians insight into what patients want in 2025 — from digital convenience to quick access to care and better communication.
What is protected health information? A primer for healthcare providers
Providers must be careful not to reveal these 9 types of protected health information when marketing their practices online.
40+ interesting facts about doctors and independent practices to celebrate National Doctors Day
We’re wishing a happy National Doctors Day to providers by sharing over 40 interesting stats on doctors and independent practices.
Mastering healthcare content marketing and blogs for independent practices
Here’s why blogging for healthcare marketing is essential for your content strategy — and 6 types of blog posts to draw readers to your website.
4 ways to empower patients at your healthcare practice
Enhance the patient experience at your practice with these 4 tips to help them feel empowered in their healthcare journey.
How to calculate patient lifetime value — and why it matters
Patient lifetime value (LTV) represents the potential revenue from all visits of a patient throughout their journey with a practice. Here’s how to calculate it.
A guide to conversion marketing for healthcare practices
Learn how you can get potential patients to take the next steps on your practice website.
15 healthcare marketing ideas for independent practices
Millennials have different expectations for their healthcare providers, and fine-tuning healthcare for Millennial-specific marketing strategies will help you reach, attract, and engage them.
Keep practice staff happy: A guide to improving employee morale in healthcare
Employee morale is essential for the success of your practice and the well-being of your staff. Try these proven tips to boost your staff’s morale.
7 marketing ideas for National Dentist Day
National Dentist Day is an opportunity to drive awareness and new appointment bookings. Here are 7 ways to engage new and existing patients.
10 fun and festive medical spa holiday promotion ideas
These marketing tips will help you connect with new and current patients during the holiday season.
5 ideas to take your dental social media to the next level
Staying active on social media is a must for dentists. Try these dental social media marketing techniques to reinvigorate your practice.
How to focus marketing for doctors on building trust
Physician marketing is essential for practice success. These tips will help you create a doctor-focused advertising and marketing plan that attracts more patients online.
8 scary-good Halloween dental marketing ideas for your practice
Use these marketing ideas to scare up some patient enthusiasm at your dental practice this October.
Boost your reputation: Strategies for doctors to get 5-star patient reviews
Make a lasting impression on potential patients and improve your online reputation. Read on for expert tips and strategies for getting 5-star reviews.
Why patients leave their doctors — and what makes them come back
Learn key strategies to improve loyalty and boost retention — start adapting today.
How to design a patient experience survey (with free downloadable template)
Learn how to design and send a patient experience survey, and get a free, customizable template to get started today.
Local SEO for doctors: how to get found and booked online without the agency price tag
Learn how to make your practice more visible online, attract more patients, and compete with larger health systems without paying agency prices.
Staying ahead of the curve: Medical billing industry trends to watch
Learn what the future holds for the medical billing industry in Tebra’s industry benchmark report.
What is patient experience, and how can medical practices improve it?
Patient experience impacts all aspects of your practice. Learn how to improve it, including using technology that supports the patient’s needs and preferences.
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