The Intake

Insights for those starting, managing, and growing independent healthcare practices

Rebecca Slawter

Rebecca Slawter is a seasoned freelance content and copywriter focusing on B2B SaaS. Bringing nearly a decade of experience, she leverages her skill set to create dynamic, compelling copy that resonates with her clients and their audiences. California-born and bred, she uses her love for writing to help global brands tell their story.

Latest in Rebecca Slawter

Group of practice staff members planning marketing campaigns
Group of practice staff members planning marketing campaigns
5 fresh marketing ideas for your new medical practice

Stand out from your competition by executing fresh marketing campaigns for your medical practice.

doctor learning medical practice SEO
doctor learning medical practice SEO
Medical SEO fundamentals to get more patients and grow your practice

Don’t know how to get new patients to your website (and into your practice)? Start with search engine optimization. Learn medical SEO basics here.

Doctor and daughter looking at how to start a medical practice website checklist
Doctor and daughter looking at how to start a medical practice website checklist
11 medical practice website must-haves (+ free checklist)

What’s your medical practice website missing? Here are 11 must-haves — plus a free checklist to track your progress.

woman learning how to improve website ranking on google for medical practice website
woman learning how to improve website ranking on google for medical practice website
How to make your medical practice website rank on Google

Can patients and prospects find you online? These SEO tips will help your medical practice website rank on Google.

Get on the path to growth: Your guide to thriving in 2023 as a healthcare practice

Acquiring new patients isn’t the only way to grow your healthcare practice. Get 3 key strategies to thrive in 2023.

woman reading about healthcare marketing trends
woman reading about healthcare marketing trends
8 healthcare marketing trends to acquire new patients for 2023

In the face of an uncertain economy, independent healthcare practices must find new ways to attract and retain patients. Here are 8 marketing trends that will help you succeed.

Get expert tips, guides, and valuable insights for your medical practice

Get expert tips, guides, and valuable insights for your healthcare practice