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Healthcare video marketing strategy for doctors
Video marketing is an excellent tool to engage with patients. Here’s what you need to know about video marketing for doctors.
Keep practice staff happy: A guide to improving employee morale in healthcare
Employee morale is essential for the success of your practice and the well-being of your staff. Try these proven tips to boost your staff’s morale.
5 ideas to take your dental social media to the next level
Staying active on social media is a must for dentists. Try these dental social media marketing techniques to reinvigorate your practice.
How to focus marketing for doctors on building trust
Physician marketing is essential for practice success. These tips will help you create a doctor-focused advertising and marketing plan that attracts more patients online.
How patient text messaging reduces patient no-shows
Using text based reminders can improve patient no-show rates and reduce cancellations.
Get expert tips, guides, and valuable insights for your medical practice
The pros and cons of online patient scheduling
Learn about the advantages and disadvantages of offering online appointment scheduling for patients.
15 healthcare marketing ideas for independent practices
Millennials have different expectations for their healthcare providers, and fine-tuning healthcare for Millennial-specific marketing strategies will help you reach, attract, and engage them.
What is protected health information? A primer for healthcare providers
Providers must be careful not to reveal these 9 types of protected health information when marketing their practices online.
How to calculate patient lifetime value — and why it matters
Patient lifetime value (LTV) represents the potential revenue from all visits of a patient throughout their journey with a practice. Here’s how to calculate it.
Mastering healthcare content marketing and blogs for independent practices
Here’s why blogging for healthcare marketing is essential for your content strategy — and 6 types of blog posts to draw readers to your website.
A guide to conversion marketing for healthcare practices
See how healthcare practices can encourage prospective patients to take desired actions on their website
Common causes of stress in doctors – and how to manage stress at your practice
Physician burnout does not have to be your reality. See these common triggers of doctor stress and how to effectively address them.
9 traits every medical practice manager must have
Striving for excellence as a medical practice manager will help ensure your practice runs efficiently and promote future expansion and success.
Dental website design: 11 ways to improve your site
The best dental websites include design elements such as easy navigation and clear calls to action. Learn other ways to make sure prospective patients engage with your website.
4 ways to empower patients at your healthcare practice
Enhance the patient experience at your practice with these 4 tips to help them feel empowered in their healthcare journey.
Top 6 patient complaints and how to respond
By addressing these 6 common patient complaints, you can improve patient satisfaction, attract new patients, and streamline operations.
7 easy marketing tips for your plastic surgery practice
How to ensure your plastic surgery marketing is effective
How to write medical website content that performs in local search
Here’s how content for medical websites performs best.
Google Business Profile step-by-step basics for healthcare practices
Here’s how to create your Google Business Profile to interest patients in your practice.
What makes one healthcare practice more successful than another? How to run a clinic successfully
5 steps about how to run a clinic successfully.
Everything you need to know about the CAHPS survey
Learn about the CAHPS survey and how it can help you evaluate your patients’ experience.
Vital Signs: A monthly wrap-up of revenue cycle management healthcare news
A summary of September RCM news as well as regulations that take effect October 1, 2023
8 scary-good Halloween dental marketing ideas for your practice
Use these marketing ideas to scare up some patient enthusiasm at your dental practice this October.
9 powerful healthcare social media statistics you need to know
Nearly every demographic — and marketing strategy — uses social media. Here are social media insights to consider when creating your medical marketing plan. Social media is a powerful communication tool, as demonstrated by its ability to influence, educate, and inform prospective customers across a variety of industries. From consumer products and real estate to […]
Cut costs not corners: Building a healthcare operating budget for medical practices
You’ve spent years preparing to serve others by launching an independent medical practice. Now, it is finally time for that dream to become a reality. But how do you create an inclusive, realistic healthcare operating budget? Structuring this effort for a successful launch and profitable longevity means ensuring your short- and long-term vision goes beyond […]
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